Brief
In February 2020, Alzheimer’s Research UK launched its largest ever research initiative – a global consortium focused on the use of clinical and digital health data to improve the early detection of neurodegenerative diseases. Introducing - EDoN.
They asked us to help bring the project to life, for a wider audience beyond those already involved. We needed to position ARUK as the charity leading the way in dementia research and attract further support in the research landscape.